Rozhin Elahi, a Regent's alumna who graduated from the BA (Hons) Fashion Design with Marketing course in 2022, has been shortlisted for an award as part of this year's Global Design Graduate Show.
Her graduate collection, The Ultimate Symbol Of Beauty, plays with a hybrid of feminine and contemporary aesthetics, joyous shapes and voluminous silhouettes. The title of the collection originates from the princess of Qajar, who was both a symbol of beauty and a powerful force for progressing women's rights in 19th century Iran.
It's this mix of femininity and power that Rozhin describes in her work has a core theme. Commenting on the collection, she said: 'It has always been important to me to make women feel powerful while wearing my designs. To me, it's constantly about the confidence and the comfort that a garment gives.
When I'm designing, I always look for details that transform the garment in a unique way. Whether it's a fitted dress or a simple garment, I always like to play with proportion and add exciting elements within the clothing.
'I'm a very 3D person. I like to play with the fabric on the mannequin and create the desired shape right away by draping. It's the experimentation with the placement of the fabric that gives me different ideas. Transforming my 2D design into 3D and giving life to them gives me joy which motivates me even more to get to my desired design.'
Whilst at Regent's, Rozhin was awarded the Vice-Chancellor's Commendation Award and Dean's List Award, as well as being a key representative for Regent's Open Days and other University events.
Steven Dell, Course Leader on BA (Hons) Fashion Design at Regent's, said: 'Congratulations! I'm so pleased to hear Rozhin has been shortlisted for Global Design Challenge in collaboration with GUCCI competition. A real testament to Rozhin’s creativity and contemporary vision.'
Vote for Rozhin to win
You can vote for Rozhin's work to win the award for Fashion / Accessories / Textiles at the Global Design Graduate Show 2022. Click here to vote (closes 9 October 2022).
BA (Hons) Fashion Design at Regent's
Regent's BA (Hons) Fashion Design teaches students to design and develop innovative collections that demonstrate a signature style – learning the art of illustration, pattern cutting and drape, garment construction, textile development and digital media skills. Students also engage with social, cultural and ethical issues affecting the wider industry, developing a strong eye for future fashion trends. Students at Regent's have previously collaborated with industry leaders at COS, Georgia Hardinge and Tom Tailor.
If you're passionate about fashion innovation and aspire to revolutionise the industry with your own designs, this course is for you. Find out more.
About the Global Design Graduate Show 2022
The Global Design Graduate Show 2022 in collaboration with GUCCI is the third edition of this initiative. The show is open to all art and design students graduating in the year 2021-22 (undergraduate, graduate & postgraduate) in any related creative discipline, located anywhere in the world.
This year, 5,489 students uploaded their end-of-year projects and took part in the third edition, making it the biggest ever online showcase of graduating creatives worldwide. Independent expert judges selected the shortlist, including the Senior Knitwear Designer at MUGLER, Senior VP of LuluLemon and the Founding Director of the Africa Fashion guide.