Google reviews
4.5 / 5 based on
128 Google reviews
Become a global marketing leader
Pair deep industry knowledge with hands-on experience – maximising your potential as a marketing leader while learning how psychology, technology and trends shape marketing operations.
Combine traditional marketing skills with digital, analytical, psychological and social expertise. Learn to forecast and harness global trends, explore how technology alters consumer behaviour and investigate how businesses use this data to construct multi-dimensional customer profiles.
Drawing on real-life marketing challenges, you’ll develop techniques to identify changes in consumer behaviour, create innovative business solutions, lead international teams and build a professional network of contacts – giving you the edge to secure a job as a strategist, manager or researcher.
Visiting Professorships: Behind-the-scenes of global business
CEOs and MDs of global brands, including Harrods, McLaren Automotive and dunhill, have come on board as visiting professors, helping students work on live industry projects, take up internships and attend exclusive masterclasses. Learn more about the Visiting Professorships
Jon Reese testimonial
‘The MSc Marketing Psychology course offers the perfect blend of both disciplines. I’ve realised just how much psychology is used in marketing and I already feel prepared to use what I’ve learned to make meaningful changes in my company.’ Jon Reese, MSc Marketing Psychology student
